Quality of work life as a Tool for Strategic HHRR Planning in Hotels

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Danyer Pérez Jiménez
Beatriz Plana Morales
Kenia Alvarez Cepero

Abstract

Human capital is the most valuable element in a company to achieve its objectives efficiently and effectively. Currently, demotivation, dissatisfaction and poor performance of workers in Cayeria Norte of Villa Clara facilities negatively influence productivity and customer service. There are some aspects of organizations that affect behavior and work performance, such as work system, policies, leadership and management methods, organizational strategies, effectiveness and productivity. Quality of Work Life (QWL) encompasses efforts to increase productivity and improve employees well-being and their environment based on a perception expressed by employees of an organization about their degree of satisfaction or dissatisfaction with the environment in which they work. For this reason, the general objective of this investigation is established to propose a set of strategies based on innovation that fosters an organizational culture that promotes employee commitment through QWL evaluation. The proposal seeks to prepare the organization to quickly adapt to market and technological changes, implement comprehensive well-being programs that address mental and physical health. All these by improving resilience and job satisfaction, as well as the integration of technological solutions that facilitate effective collaboration in work environments job.

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How to Cite
Pérez Jiménez, D. ., Plana Morales, B. ., & Alvarez Cepero, K. . (2025). Quality of work life as a Tool for Strategic HHRR Planning in Hotels. Directivo Al Día, 24(2), 84–92. Retrieved from https://directivoaldia.villaclara.cu/index.php/dad/article/view/286
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Author Biographies

Danyer Pérez Jiménez, Oficina de Empleo de la Delegación Gaviota Centro, Caibarien, Villa Clara

Licenciado en Estudios Socioculturales.

Director de Oficina de Empleo de la Delegación Gaviota Centro,  Caibarien, Villa Clara

Beatriz Plana Morales, General Hotel Grand Sirenis Cayo Santamaría, Caibarien, Villa Clara

Licenciada en Turismo

Directora General Hotel Grand Sirenis Cayo Santamaría, Caibarien, Villa Clara

 

Kenia Alvarez Cepero, Departamento de Turismo Universidad Central “Marta Abreu” de Las Villas

Doctor en Ciencias Económicas

Departamento de Turismo Universidad Central “Marta Abreu” de Las Villas

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